VG

Vincent GUILLO

Web marketing

vincent.guillo@gmail.com - 336 48 74 86 18 - 0648748618

Résumé

After the end of my Master's Degree at ISC Paris, i joined Elite Auto as Web marketing project Manager, my speciality is the e-business, which is all the web marketing approch.

My duties are mainly web marketing affiliation :

- SEM / SEO : Definition, optimization and creation of Google Adwords campaigns on search and display.
- Web Analytics : Writting Google Analytics reports, getting new segments
- Affiliation : generate qualified leads with affiliation methods
- Social Media : community management for Facebook (more than 100k fans) and Google + pages.

About e-business, i had the luck to joined viadeo U.K at London as director marketing EU’s assistant. In 2011, i joined a digital agency at Paris as account manager.

Those specifics experiences allowed me to learn the web affiliation bases : SEM, SEO, Affiliation, CRM with applications like Google Adwords, Analytics, Omniture, Tradedoubler, E-circle, Criteo and lots more. Today i acquired the knowledges to be ready to analyse web marketing campaigns and to optimize them.

TOIEC score @2011 : 860/990

Expériences professionnelles

Web marketing project manager

Elite Auto , Coignières

De Janvier 2013 à Août 2014

SEM : Definition, optimization and creation of Google Adwords campaigns on search and display.
Web Analytics : Writting Google Analytics reports, getting new segments
Affiliation : generate qualified leads with affiliation methods
Social Media : community management for Facebook (more than 100k fans) and Google + pages. Facebook ads.
Newsletters

Account manager

Crédit Agricole SA

De Août 2011 à Septembre 2011

Financial advisor at Credit Agricole banking in Saint Ouen L'aumône Agency (France).

Consulting, dealy banking operations, cross selling.

Credit account manager

Crédit Agricole SA

De Juillet 2011 à Août 2011

Analyze and treatment of property loans (only for non professional customers)
Data bases updating for CADIF and Pacifica.

Account manager

Avent Média

De Avril 2011 à Juin 2011

SEM SEO : Gestion de campagnes Google Adwords, Yahoo Search, Bing. Optimisation du référencement naturel

Analyse des leviers d'acquisition (Google Analytics)

Affiliation : Tradedoubler (Gestion et génération de rapports hebdomadaires)

Analyses et conseils pour les clients.

Account manager

Crédit Agricole SA

De Juillet 2010 à Août 2010

Financial advisor at Credit Agricole banking in Montsoult Agency (France).

Consulting, dealy banking operations, cross selling.

Director marketing assistant

VIADEO

De Juin 2009 à Août 2009

Director (Europe) marketing Assistant Marketing at Viadeo U.K.

- Benchmark : competitors analysis.
- Market analysis
- Active searches to find new customers (Schools and enterprises).
- International Trade Fair : e-marketing, social media, social networking

International account manager

SOCIETE GENERALE

De Février 2009 à Mars 2009

Trainee at Société Générale international paiement agency.

I was in charge to realize international paiements for professionals customers :
- Swift Payment
- Documentaries credits
- Change Letters

Formations complémentaires

Master's degree

ISC Paris - E-Commerce/Electronic Commerce

2010 à 2013

Membre d'une association ISC Motors ; participation au raid humanitaire 4L trophy 2011

Bachelor's degree

HEG - E-Commerce/Electronic Commerce

2012 à 2012



Bachelor's degree

HEG - Banking, Corporate, Finance, and Securities Law

2012 à 2012



BTS Commerce international

Fragonard high school - Commerce international

2008 à 2010



Associations

ISC Motors

Parcours officiels

ISC – ISC – eBusiness – 2013

Langues

Anglais - Courant

Espagnol - Notions

Français - Langue maternelle

Compétences

Digital
SEM SEO Social Media Emailing Affiliation Analyste Recommandation

Centres d'intérêt

  • Technologies High-Tech
  • Voyages
  • Sports Extremes