photo de profil d'un membre

Marie CORDONNIER

Marketing - Wine

Situation professionnelle

Épanoui professionnellement

Souhait professionnel

Experience
Non renseigné
Rémuneration
Non renseigné

Résumé

I am an international wine professional with expertise and a strong network in the wine & spirits business across major International and domestic markets. I am a self-starter and enthusiastic person always attracted to new challenges and opportunities.

Specialties: Wines specialist in : strategic marketing, operational marketing, sales, Export strategies, Export management, partner management, social media and digital strategy, Sales visions and planification, Sales development, Promotion implementation.

Budget Management, data analysis, negotiation, relationships management, social media, communication and VIP/luxe representation, Education, Representation

Expériences professionnelles

Founder - owner -

WP

De Septembre 2015 à Aujourd'hui

Creating and developing a E-platform that will change Direct to consumer wine distribution.
It is the very early stage of the adventure full of challenges.

I am also open to help with marketing strategies, sales development, and growth management. I have proved successful track records in developing sales and promotions in domestic and International markets

Export director

Paul Jaboule AIne , Tain l'hermitage - CDI

De Janvier 2012 à Août 2015

Brand manager

FREDERICK WILDMAN & SONS , New york, ny

De Janvier 2010 à Décembre 2011

Interact with brand owners and FWS management in order to build and develop profitable sales. Manage in the US market 23 different brands including Pol Roger, Paul Jaboulet Aine, Olivier Leflaive, Hugel & Fils, Churchill’s ports, Domaine Armand Rousseau…
- Pricing management: negotiate costs from suppliers and make sure all items are profitably priced to maximize volumes
- Inventory management: Ensure all inventories are current and are balanced to reflect sales priorities and goals. Make sure all items are properly coded, set up and legally approved
- Develop brand image presentations, educational tools, POS, innovative sales and promotions ideas
- Responsible for all budgets totaling 800K$ worth
- Educate sales forces (intern & wholesale) about the brands
- Support field in the market when needed
- Monitor Press plan and activity

Formations complémentaires

Master of Science in wine Management

OIV (organisation Internationale de la Vigne et du Vin) - Wine marketing and sales

2003 à 2005

M.S. Wine Management, 2005: wine production, marketing/communication and sales

Winery visits and training classes in 20 countries including world famous wine universities

ISC - Marketing Strategique

ISC - Marketing Strategique

2000 à 2003

- Master in Strategic Marketing, July 2003
- Thesis: “Marketing in a Controversial Environment, the Tobacco Example”
- VP-Logistics of Student Association: organized university job fair, managed a 10-person team

Parcours officiels

ISC – ISC – Marketing et Stratégie – 2003

Langues

Français - Langue maternelle

Anglais - Courant

Espagnol - Technique