photo de profil d'un membre

Ines GHOZZI

MARKETING MANAGER

37 ans - Surrey (V4A 3N2) Canada - ines.ghozzi.2@gmail.com - (604) 315-1843

Situation professionnelle

En recherche active

Souhait professionnel

Poste
Senior Category Manager
Experience
Plus de 10 ans
Rémuneration
entre 55K et 100K€
Mobilité
Indifférent - Indifférent
Fonctions
- Directeur/Responsable Marketing/Développement
- Chef de Groupe/Marché
- Directeur International
Secteurs
- Santé (biomédical, industrie pharmaceutique, cosmétiques)
- Conseil / Gestion des entreprises
- Luxe

Résumé

I am a talented Senior Manager with 12 years of international experience and a record of accomplishment in business development, marketing management, new product launches & brand management. Cosmetics is my passion and I am looking forward to developing a brand through global and local market approaches, participating in new product and concept development and building new consumer journeys, both on- and off-line.

Summary of skills:
•Strong leadership skills and openness to interpersonal differences
•Highly artistic, creative and resourceful
•International mind set, culturally adaptive and fluent in 5 languages

Expériences professionnelles

En recherche active a vancouver ou paris

En recherche active , Surrey - CDI

De Janvier 2018 à Aujourd'hui

• Marketing and sales strategy elaboration ( 4P )
• Communication strategy elaboration including web and social approach
• New product and new concept launches to optimize current offer
• New market penetration with adequate strategy
• Follow up agencies and creative works
• Brand managers team management

Direction marketing et développement d'affaires

Taloumis Group , Antananarivo - CDI

De Septembre 2017 à Février 2018

•Change Management: Proposed restructuring plan to modernize the customer-centric market approach
•Strategic Planning: Diagnosed the company and its offers by sector and proposed the 2018 Marketing & Communication Strategies (Budgeting and Marketing Plan)
•Business Development: Developed new products and entered new market segments
•Employee Development: Provided coaching for operational excellence
•Team Management: Supervised 20 executives and professionals including market leaders, graphic designers, events managers and digital specialists

Responsable export et marketing international

Bains et Nature , Paris - CDI

De Septembre 2015 à Janvier 2016

MBA Program Qualifying Internship – Brand Management
•Brand Management: Provided market segmentation, defined new positioning and built a new brand identity, shifting from an oriental concept to an international concept; updated related graphic supports
•Product Development: Launched a facial skincare line, created a line of niche fragrances and developed a new collection
•International Business Development: Benchmarked opportunities, selected priority markets, prospected new clients and implemented a new pricing strategy
•Enhanced Digital Approach: Reinforced visibility on the Internet, developed online sales including a 30% increase in average basket sales and set up a social media strategy
•Supervised 5 executives based in Korea, Switzerland and Belgium

Senior product manager, francophone africa for tena and nana brands (office of the vice president, middle east, india & africa (mea))

SCA JOIN VENTURE SANCELLA , Tunis - CDI

De Janvier 2013 à Septembre 2015

•Strategic Planning: Provided strategic diagnosis and deep audit (markets, customers and competition)
•Risk analysis: Implemented the Nana production line and validated a TENA production line
•Brand Globalisation: Translated the international brand essence into different local concepts and developed action plans
•Product Portfolio Management: Designed a new product and concept, “Nana Style” and adapted the “Roll, Press and Go” product to the local market

Marketing manager maghreb

SIG COMBIBLOC

De Février 2012 à Décembre 2012

• Market analysis and international trends follow up
• Support our partners in the elaboration of their marketing and sales strategies
• Support sales team with adequate marketing tools
• PR
• CRM

Marketing director

NOVAZUR GROUP

De Novembre 2010 à Février 2012

• Product offer elaboration
• Data analysis qualitative and quantitative studies follow up
• Marketing and communication strategy elaboration
• Team management : 6 brand managers and 4 graphic designers
Follow up R&D work

Project director chez cliona ( tunisian partner )

DESSANGE INTERNATIONAL

De Mars 2010 à Octobre 2010

• Deliver a ready to operate business unit
• Concept adaptation to local requirements
• Dessange Paris products launch in Tunisia
• Team training
• Launch campaign elaboration

Marketing & business devlopment director

ARAMYS GROUP

De Février 2008 à Février 2010

• Management of 4 textile brands (40 concept stores )
• New furniture brand launch for the group
• Marketing national and regional strategy elaboration
• National and international communication campaign elaboration,
• Team management : 11 managers

Economic advisor fmcg and luxury products

UBIFRANCE

De Juin 2005 à Juin 2007

• Organization of bilateral events (spa days, franchisee days, French touch days…)
• Support French companies in their partners search in Hungary (Sonia Rikyel, L’Occitane…) and local issues
• French gouvernement regional reporter
• Participation to several publication related bilateral business opportunities

Stagiaire

INTERNATIONAL TRADE CENTRE

Formations complémentaires

Master

ISC Paris - International Business

2003 à 2005

Master en affaires internationales
Echange avec l Université La Salle de Mexico
Langues étudiées japonais et anglais

Prep school

Lycée Henri IV puis Rodin - Economy

2000 à 2002

Classe préparatoire aux grandes écoles de commerce

Master of Business Administration (MBA)

ISC Paris - Health Industry Marketing

2014 à 2016

Excellentes notes mais diplôme non valide pour des raisons financières

Associations

S'occuper des siens (Caring)

Membre

ISC ONU

Membre co fondateur

ISC ALUMNIS

MEMEBRE

Parcours officiels

ISC – ISC – Affaires Internationales – 2005

Langues

Anglais - Courant

Arabe - Langue maternelle

Hongrois - Langue maternelle

Italien - Courant

Français - Courant

Allemand - Notions

Compétences

MARKETING and SALES DEVLOPMENT
Strategical thinking International strategy adaptation to local requirement FMCG and health oriented product launches or relaunches Communication plan elaboration and follow up Team management ( brand managers and creatives) Agency work control
Stratégie marketing et commeciale
Encadrement des équipes dans nos diverses succursales et stratégie com

Centres d'intérêt

  • Fashion
  • Beauty and crazy dreams